Unlocking the "sauce" code behind the honor of "time-honored" brands
Date: 2024-05-17
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Recently, Chnbrand, an authoritative organization for China's brand rating and brand consulting, released the 2024 China Customer Recommendation Index Ranking and the 2024 China Brand Power Index Ranking. In the condiment industry, the brand rankings of soy sauce, oyster sauce, sauces and other sub-categories are released!

With its excellent quality and unremitting innovation spirit, Chubang won the 2nd place in the soy sauce category and the 2nd place in the sauce category in the 2024 China Customer Recommendation Index (C-NPS®) and the 2024 China Brand Power Index (C-BPI) soy sauce No. 3 in category, No. 3 in oyster sauce category


Data source: Chnbrand 2024 China Customer Recommendation IndexSM (C-NPS®)



Source: Chnbrand 2024 China Brand Power IndexSM (C-BPI®)


The aura of honor comes from the market and consumers' high recognition of Chubang's ingenuity and product quality. The birth of each product carries the commitment of ingenuity and quality of Chubang people from generation to generation, and also embodies the innovative wisdom of modern technology. Today, let us walk into the Chubang soy sauce production workshop and unlock the secret code behind quality and honor.


Screening equipment - the beginning of purity, careful selection

Delicious food starts in the Chubang smart factory. The high-precision screening equipment uses optical and magnetic screening technology to ensure that every soybean and wheat undergoes a "stripping" inspection, and high-quality raw materials will be retained. This ensures the basic purity of the soy sauce and locks in the mellow flavor from the source.


Composition disc - the gentleness of technology and the magic of microorganisms

In the koji-making stage, Chubang uses an advanced automatic temperature- and humidity-controlled disc koji-making machine to simulate natural climate changes, accurately optimize microbial breeding conditions, accelerate the maturity of the koji pieces, and maintain the activity and diversity of the koji species.


Fermentation and drying tanks - sunshine artist, flavor shaper

In the Chubang drying field, rows of smart fermentation drying tanks are neatly arranged, which not only retains the air permeability and light penetration of traditional drying tanks, but also incorporates an intelligent temperature and humidity control system to simulate the best natural drying. Conditions, time will work its brewing magic here.


Filling system - Aseptic filling safety commitment

The soy sauce reaches the flavor maturity stage and will enter the Chubang fully automatic filling line after being separated. Aseptic filling technology ensures that each bottle of soy sauce undergoes the strictest sanitary treatment before sealing. It is efficient and protects the freshness and purity of soy sauce.


Testing equipment - quality guardian health protection

Chubang knows very well that quality is the soul of the brand. Before soy sauce officially leaves the factory, it needs to be strictly controlled by Chubang's intelligent testing equipment. Chubang Testing Laboratory uses international advanced equipment to quickly and accurately detect trace substances and microbial indicators in soy sauce. Every bottle of soy sauce, from the source to the hands of consumers, can be guaranteed to be safe and secure from Chubang at every step and mouth.

ChuBang’s ingenious integration of traditional craftsmanship and technological innovation

Together we build a solid foundation for brand reputation.

With the perfect fusion of craftsmanship and quality

Chubang condiments are more than just a treat for your taste buds

It is also a medium to convey love and care.

Build a delicious bridge to health and happiness for thousands of households


Category: Company news
Author: Chubang
Original Link: Read Original
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